Strategic Process (Concept, Context, Case - 4th Edition)

Author: Mintzberg et al.
Publisher:
Publication Date: 2005-01-01
Features: This book is a unique textbook on strategic management. As the authors state at the beginning, we attempt to cover a wealth of theoretical knowledge and practical experience in the book, as well as the solid foundation that connects the two. We oppose the pure case study method, as it completely discards or weakens theory, thereby negating the benefits of years of in-depth research and the thinking about the management process. We also oppose the other extreme method, as it forces readers to accept overly rationalized models of how the strategic process should unfold. We believe that this complex organizational world requires a series of concepts to make sense of and clarify its various complexities.
In terms of content, the book is comprehensive and not limited to a single perspective. It includes a large number of representative papers or excerpts from classic works, organized by themes in each chapter. These papers or excerpts cover important fundamental topics in today's policy and strategy courses, helping readers to view the complex organizational world with an open perspective.
In terms of structure, the book introduces a new architecture for strategy, which is "not planning first and then execution, but concept first and then context." Unlike many similar textbooks that often organize content by strategic formulation, strategic execution, and strategic control, this book divides its reading materials into two parts: Introduction and Context. It explores the fundamental concepts and issues in the strategic process within specific contexts. This unique structure facilitates a deeper understanding of the strategic process in reality.