Author: [USA] Lance Barton, translated by Fu Caixia
Publisher:
Publish Date: 2002-05-01
Features: This series is a comprehensive and systematic introduction to organizational development and innovation, primarily aimed at corporate white-collar employees and management training. The series compiles outstanding achievements in organizational management theories and practices that have become popular in Western and European enterprises since the mid-1990s. It covers all important areas of organizational management from a psychological perspective, explaining that organizational management and development are based on strategy; structured rationally with performance as the center; organizations should seek rapid operation and development in change and innovation; and personnel selection, performance evaluation, and team management are core components of organizational management. The series is characterized by novel perspectives, a compact structure, moderate length, rich case studies, and strong persuasiveness. For many years, it has been selected by numerous renowned Western and European companies as internal training materials. It is particularly valuable for the new generation of Chinese professional managers and managers at all levels of enterprises to learn and popularize the basic concepts and methods of organizational management, providing intellectual support for effective organizational management and upgrading corporate competitiveness. This series is the preferred reading for senior managers, corporate white-collar employees, teachers and students of management, and self-taught learners to understand and study organizational management knowledge and conduct organizational training.
Organizational Development and Innovation Series -- Organizational Crisis Management
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