Transfer of rights

Author: (USA) Toffler
Publisher:
Publish Date: 2006-07-01
Features: This book is the third part of Toffler's "Future Trilogy," just like the first two works, "The Shock of the Future" and "The Third Wave," the main theme of this book is to discuss the constant changes that bring endless disturbances to us, especially the crucial role of knowledge in the transfer of power. It proposes the new concept of "social power" and explores the changes in future businesses, economies, politics, and global situations. The power mentioned in this book, according to the author's definition, is the control over others with specific intentions, while wealth, violence, and knowledge form the triangular foundation of the power framework. From these three forms of power, Toffler explores the following: from the transformation of capital to the conflict between "knowledge-intensive industries" and "low-knowledge industries," from the electronicization of supermarkets to the rise of family businesses and the emergence of entirely new organizational forms, we will deduce the new structure of power; the deep changes in industries and economies will also drive significant shifts in politics, media, and global espionage; how today's vast and distorted power struggles will impact poor countries, socialist nations, and the future United States, Japan, and Europe?.. In the power struggle within the business world, the main tools of the fight are the same as those used by other social classes—violence, money, and knowledge. Those who fail to understand how these three tools change are like boarding a retrograde train leading to economic decline. As Toffler said: It is sheer nonsense to make precise predictions about the future, and the theme of this book—rapid change—was destined to make any detailed prediction immediately outdated. Statistics will change, new technologies will replace old ones, and political figures will rise and fall dramatically. However, before we step into the unknown future, it is best to first hold a rough but preliminary map, one that we can refine and correct along the way. It is always better to have a general direction than to be completely lost!...

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