Alliance Advantages

Author: Chen Yao
Publisher:
Publish Date: 2003-03-01
Features: This book further explores the relationship between corporate strategy and competitive advantage, building upon the "Strategy - Value Creation - Competitive Advantage" framework by Harvard Professor Michael E. Porter. The content covers: the concept, classification, and review of corporate strategic alliances; corporate competitive advantage, cooperative competition strategy, and strategic alliances; the creation of competitive advantage through corporate strategic alliances; an environmental analysis of the sustainable competitive advantage creation of corporate strategic alliances; the intrinsic foundation for the sustainable competitive advantage creation of corporate strategic alliances, and more.