How to become a market leader

Author: Wells M
Publisher:
Publish Date: 2003-09-01
Features: This book offers important and invaluable advice to corporate leaders. It reveals the methods that excellent companies use to win customers and is the best reference book for business leaders. Through meticulous and profound analysis, it tells us that companies must restructure to compete with others in today's technology-driven business world. Using compelling case studies, it points out what companies should do in the highly competitive and rapidly changing new economy to become market leaders. No business leader can afford to ignore the practical strategies and insights presented in this book.