Managerial Economics (7th Edition) (7th Edition)

Author: S. C. Morris
Publisher:
Publish Date: 2003-08-01
Features: This book discusses the economics principles most useful for business decision-making in a rigorous academic style, providing numerous cases to help readers strengthen their understanding of the application of management economics principles in practice. At the end of each chapter, there are two types of exercises: conceptual questions and applied problems. The main part of this textbook does not require a deep mathematical foundation. The mathematical derivations and analyses are provided in the appendix, along with mathematical exercises for readers with a foundation in mathematics. This textbook structure and system are beneficial for both face-to-face instruction and self-assessment for remote learning students, as well as for self-study. The book thoroughly explains the economics principles most useful for business decision-making. Each chapter includes timely summaries, highlighting key economics principles and the relationships between economic variables in bold font to emphasize key points and reinforce readers' understanding. The book also provides numerous sidebar cases to help readers strengthen the application of economics principles in practice.