Family of Pharmaceutical Industry Merck

Author: Hawthorne
Publisher:
Publish Date: 2004-04-01
Features: Fully reveals the operational truths of global pharmaceutical giants! Which company can continuously rank first in Fortune's "Most Respected Companies" list for 7 years? Which company can continuously be selected in Business Week's Top 50 list for 6 years? Which company can continuously top the Domini Social Index for 4 years? So far, only one company in the world has achieved all these honors—it is Merck & Co. From a small pharmacy to today's global pharmaceutical giant, Merck has only taken a mere 60 years. What factors have contributed to Merck's remarkable success? Its dazzling history, its unique business strategy, its distinctive R&D philosophy, and its unstoppable corporate model—this book will tell you in detail!