How to Become a CEO

Author: [USA] Dave Logan
Publisher:
Publish Date: 2004-03-01
Features: CEO, which stands for Chief Executive Officer. This term first appeared in the 1920s and developed before and after World War II. After the 1980s, it gradually came to the forefront, becoming a highly sought-after title in the business world. It is a product of the American reforms in corporate governance structure in the early 20th century. Its emergence, in a sense, represents the transfer of some decision-making power from the board of directors to the management layer. Both the CEO and the general manager are, in form, the "top leader" of the enterprise. The CEO is not only the administrative head but also the representative of shareholder interests. In most cases, the CEO appears as a member of the board of directors, while the general manager does not necessarily have to be a board member. In this sense, the CEO represents the enterprise and bears fundamental responsibility for its operations. This book tells the story of how a CEO is made, including content such as Alfred Sloan—a successful professional manager, an internal reformer of General Motors, Sloan's tactics, Sloan's archives, Konosuke Matsushita—the god of business and life mentor, growing through learning, Matsushita's business principles, Matsushita's archives, Jack Welch—the model for entrepreneurs and managers, etc.