Assistant Exhibition Management and Planning Specialist

Author: Liu Ping
Publisher:
Publish Date: 2006-09-01
Features: This textbook was organized and compiled by the Teaching Materials Office of the Ministry of Labor and Social Security and the Shanghai Vocational Training Guidance Center based on the Shanghai 1+X Occupational Skill Qualification Outline for Exhibition and Convention Business Planning (National Vocational Qualification Level 4). From the perspective of strengthening operational skills and mastering a practical technology, the book effectively reflects the latest practical knowledge of this profession, providing excellent guidance and support for improving the basic qualities of practitioners and mastering the core knowledge of Assistant Exhibition and Convention Business Planning Professionals.
In the writing process, the textbook is tailored to the characteristics of the profession, with a focus on ability development and practical operational skills, adopting a modularized approach. The content is divided into four units, primarily covering: Exhibition and Convention Information Research, Exhibition Planning, Exhibition Sales, and Exhibition Operation Management. Each unit elaborates on the professional theoretical knowledge and skills of Assistant Exhibition and Convention Business Planning Professionals through the expansion of knowledge points and skill points. At the end of the textbook, there are mock knowledge assessment papers and mock skill assessment papers for participants to reference when evaluating their learning outcomes.
This textbook serves as the training and assessment material for the Occupational Skill Qualification of Exhibition and Convention Business Planning Professionals (National Vocational Qualification Level 4). It is also suitable for students majoring in Exhibition and Convention Business Planning in secondary and higher vocational and technical schools across the country. Additionally, it can be used by practitioners for vocational training, on-the-job training, and employment training.