The value of your marketing eloquence is worth millions.

Author: Shu Sheng
Publisher:
Publish Date: 2006-09-01
Features: This book is an introduction to marketing speaking skills, decoding marketing patterns, and sharing marketing speaking secrets. It combines knowledge and experience, with easy-to-understand theories and vivid cases, offering strong inspiration,, and practicality. It is convenient for marketers to operate, imitate, and apply in practice, assisting every reader determined to succeed in marketing, becoming a top-notch, highly accomplished gold medal marketer. The book elaborates on theuse of language arts in marketing, analyzes theeffect of speaking skills in marketing, and summarizes the key points and language details of marketing speaking for various situations and types of customers based on research and marketing practice. It outlines the basic strategies and successful paths to winning in marketing through speaking skills. The book also elaborates on theuse of language arts in marketing, analyzes theeffect of speaking skills in marketing, and summarizes the key points and language details of marketing speaking for various situations and types of customers.