Scenario Planning: Integrating the Future with Strategy: Integrating the Future with Strategy

Author: Mats Lindgren
Publisher:
Publish Date: 2003-07-01
Features: In this book, the author aims to introduce the concept of scenario thinking and scenario thinking, and to provide readers with some concepts, models, and tools that they can take back to their own companies. As a strategic tool, it is derived from the author's nearly 20 years of experience in scenario planning. As consultants, the two authors have guided companies, governments, and non-governmental organizations in multiple countries to apply these methods of scenario planning.