Chinese Marketing (The Ten Chapters of Military Strategy)

Author: He Xuelin, Liang Changjin
Publisher:
Publish Date: 2005-09-01
Features: Chinese Marketing Series Practical Strategies · Winning Secrets of Pharmaceutical and Health Product Marketing. A book worth reading by 80 million marketers and managers, and a reference teaching material for employees of 100,000 pharmaceutical and health product companies. People waste more money in marketing than in any other social activity. — The successful marketing principles of the "Positioning" school marketing masters Ries and Trout are that they read and understand this book. Increase your advertising effectiveness by tenfold. He Xuelin's marketing model has taken the world by storm, achieving the advertising effect of 100 million with 1 million!! Achieving the advertising effect of 1 billion with 10 million!!