Economic and Cultural Cycle

Author: Wang Lezhong
Publisher:
Publish Date: 2002-12-01
Features: In the process of human economic development, technological revitalization, and advancement towards civilization, the role and significance of culture have become increasingly important. In the late 20th century, the three major economic sectors—production, circulation, and consumption—each developed modern corporate culture, commercial culture, and consumer culture, which can collectively be referred to as economic culture. In the 1970s, with the focus on comparing American and Japanese management concepts and models, corporate culture research reached a climax. However, research on modern commercial culture and consumer culture in China began only in the late 20th century. The Economic Culture Cycle places these three types of economic culture within a broader historical, economic, political, and social context. It employs a combination of theoretical exploration, comparative research, and empirical analysis to first dissect the connotations, forms, and functions of corporate culture, commercial culture, and consumer culture. It then argues for their interrelationships and, finally, constructs a cycle of economic culture by integrating these three cultures, which all originate from the improvement of productivity and the development of human civilization, and are intertwined, permeated, and merged with each other.