GIVE YOUR SPEECH. CHANGE THE WORD.

Author: NICKMORGAN
Publisher: Not available
Publish Date: 2006-10-01
Features: Do you remember the topic of the last speech you heard? If not, you're not alone. In fact, studies show that audiences remember only 10% to 30% of speech or presentation content. Given those bleak statistics, why do we give speeches at all? We give them, says communication expert Nick Morgan, because they remain the most powerful way of connecting with audiences. In this book, he offers a new, audience-centered approach to public speaking. Through entertaining and insightful examples, Morgan illustrates a 3-part process—focusing on content development, rehearsal, and delivery—that will enable readers of all experience levels to give passion-filled speeches that move audiences to action.