University Foreign Trade English (University of International Business and Economics)

Author: Chen Qingbo et al.
Publisher:
Publish Date: 2004-06-28
Features: This book is divided into two main parts: one is International Trade Theory and Practice, consisting of 19 lectures. The core content covered includes: Prospects for the New World Economy, China-U.S. Economy, Major International Trade Theories, Government Intervention in International Trade, Trade Policies and Their Tools, Regional Economic Integration, Exchange Rates and International Trade, Balance of Payments, International Investment and Multinational Corporations, GATT and WTO, The Doha Round: Participants and Prospects, Trade Financing Methods, Common Trade Forms, and the Incoterms Rules for International Trade. The second part consists of nearly 30 selected readings on economic and trade topics, all carefully chosen from renowned English and American newspapers and magazines, written by experts and scholars with both strong English language proficiency and expertise in international trade. This book has the following three characteristics:
1. Novelty
This textbook not only provides a systematic introduction and comparison of traditional trade theories but also discusses the New Trade Theory—the Gravity Model of Trade. Additionally, most supplementary reading materials after each lecture are selected from English and American newspapers and magazines in 2003. They report on contemporary economic and trade hot issues.
2. Comprehensiveness
To cultivate internationally-oriented, interdisciplinary foreign trade talents, a comprehensive textbook that integrates the teaching of international trade knowledge with relevant professional English is essential. The authors have arranged the book in this manner. It includes 19 lectures that focus on systematically introducing international trade theory and practice, along with language exercises and economic and trade articles designed to improve students' professional English. These newspaper and magazine articles, with their rich language points, vivid and natural styles, and broad coverage of economic and trade topics, offer thorough analyses. Many important economic and trade terms are presented in bilingual explanations, making them suitable for intensive reading. With diligent study, students will achieve a "win-win" outcome—enriching their knowledge of international trade while enhancing their English proficiency.
3. Forward-Looking
The book's forward-looking nature is reflected in two aspects. First, from the perspective of its compilation purpose, its emergence is aimed at promoting bilingual teaching in China's universities and colleges of international economic and trade studies, not merely for learning trade English. Second, in terms of both depth and breadth, the book is more aligned with the current teaching characteristics and requirements of Chinese higher education.