International Business English Intensive Reading (University of International Business and Economics)

Author: Sun Fei et al
Publisher:
Publish Date: 2003-10-29
Features: This book compiles representative articles in the current field of commerce and trade, providing detailed analysis and explanations, along with highly targeted post-class exercises. It aims to help readers systematically and effectively improve their English language skills, thereby more directly and swiftly acquiring up-to-date international trade and commerce information. The book consists of sixteen units, each comprising two articles on the same theme. The content covers various aspects of economics and trade, including investment, e-commerce, stocks, the euro, marketing, trade, international business law, franchising, and the internet. In each unit, the article serves as the core learning material, accompanied by a bilingual glossary (Chinese-English) and detailed annotations to assist readers in accurately understanding the content. Post-class exercises include vocabulary, grammar, and translation tasks related to the text. The second article can be used as supplementary reading material, enabling readers to gain a broader understanding of the subject matter and expand their knowledge and English vocabulary. This book is characterized by its fresh content, extensive information, detailed annotations, and ample exercises, making it an efficient resource for readers to acquire multifaceted business English knowledge through a convenient and effective approach. It helps rapidly expand business-related new vocabulary and enhance international communication skills. The book is suitable as a supplementary reading textbook for advanced-level English majors in economics and trade, as well as for professionals in foreign trade, finance, and commerce, or English enthusiasts with intermediate or above English proficiency to acquire new English vocabulary and improve their language skills.