Strategic Management of Non-profit Organizations (MPA Series Textbooks for Public Administration)

Author: Huang Haoming
Publisher:
Publish Date: 2003-07-02
Features: This book primarily discusses how senior management of non-profit organizations can master resource evaluation, strategic design, strategic selection, capability implementation, and strategic assessment during the comprehensive management process of the organization. Centered around the purpose of non-profit organizations, it analyzes internal factors and external environments of the organization through various methods of strategic management, identifies the strengths and weaknesses of main competitors, and proposes medium and long-term development directions, tasks, policies, and action plans for non-profit organizations. The book is divided into 11 chapters and mainly consists of four parts: basic knowledge of strategic management, technical knowledge of strategic management, discussion of practical issues in strategic management, and case studies in strategic management.

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