PHOTOSHOP & ILLUSTRATOR Corporate Identity Design (CD)

Author: Gao Zhiqing
Publisher:
Publish Date: 2006-04-01
Features: Whether your motivation is personal interest or professional requirement, the goal of learning is "not for mere theoretical understanding." This book presents the content related to corporate image design in an example-based and targeted manner, enabling readers not only to grasp the material covered but also to apply it to practical work, creating more outstanding corporate image design pieces. The book is rich in content and highly practical, featuring compelling and vivid case studies, detailed and accurate explanations, making it valuable for both beginners and professional corporate image designers with some experience. With simple and easy-to-understand language, the book introduces corporate image design theory, the functions and usage methods of Photoshop and Illustrator to the readers. In the arrangement of examples, it follows the principle of progressing from simple to complex, teaching through practice, allowing readers to gradually master the software and enhance their artistic theory and cultural understanding to a higher level. The accompanying CD-ROM also includes reference images and wireframe materials for the examples, making the process of creating the examples more effortless and flexible for the readers.