Thinking Toys: A Handbook of Business Innovation: A Handbook of Business Innovation

Author: Michael Michalko
Publisher:
Publish Date: 2003-08-01
Features: This book will make your efforts more structured—its detailed explanation of over 30 techniques and hundreds of tips can train anyone to become an outstanding innovator. These comprehensive and effective creative tools have been tested and proven in some companies in the United States. This book will guide you on how to generate ideas for new businesses, new products, new markets, and new sales techniques. Many practical techniques it elaborates on can be used by individuals, in meetings, or during collective free discussions. This book will make your efforts more structured—its detailed explanation of over 30 techniques and hundreds of tips can train anyone to become an outstanding innovator. These comprehensive and effective creative tools have been tested and proven in some companies in the United States. This book will guide you on how to generate ideas for new businesses, new products, new markets, and new sales techniques. It elaborates on many practical techniques that can be used by individuals, in meetings, or during collective free discussions.