Introduction to Nonprofit Organization Management Public Administration Master of Public Administration (MPA) Series Textbooks

Author: Wang Ming
Publisher:
Publish Date: 2002-07-01
Features: This book systematically elaborates on the basic theories of non-profit organizations. Non-profit organizations are a new type of social organization that has flourished globally since the 1980s. The book not only provides a macroscopic overview of their definitions, classifications, history, and current status but also delves into the micro-level aspects of non-profit organizations, offering comprehensive analyses of issues such as leadership and decision-making, strategic management, human resource management, volunteer management, project management, marketing management, fundraising management, information network management, and evaluation. The book consists of thirteen chapters, each including theoretical knowledge along with reference cases. It is primarily aimed at postgraduate students (including MBA) and professional courses in public management, suitable for systematic learning at the introductory level for students in related fields when selecting non-profit organization-oriented courses. As a textbook or teaching reference, it is also ideal for non-profit organization managers participating in various training programs and general readers interested in non-profit organizations.