Business Speaking Training - The Classic Course on Communication, Negotiation, and Public Speaking (Platinum Anniversary Edition)

Author: Dale Carnegie
Publisher:
Publish Date: 2006-09-01
Features: Business speaking is an art that is brought to life, with "vitality, energy, and enthusiasm" being the primary conditions that give it life. The audience's emotions are completely influenced by the speaker. People gather around the speaker, just as wild geese circle around the autumn wheat field. The main purpose of this book is to help people overcome fear, build confidence, and be able to speak in public—not just explain the history and principles of public speaking. Dale Carnegie's speech model in the book integrates the content of public speaking, sales, psychology, and business negotiation skills. He does not list rigid rules, teach vocal techniques or gestures that are pretentious, or advocate memorizing speeches; because he believes these are all traps that deceive people. It teaches people to overcome fear, build confidence, naturally tap into their potential intelligence, deliver appropriate speeches in various settings, gain praise, and achieve success. Therefore, for many years, this book has not only remained one of the main textbooks for the "Dale Carnegie Business Speaking and Interpersonal Relations Course" but has also been translated into dozens of languages, becoming one of Dale Carnegie's best-selling works.