BOBO Storm

Author: Ziye
Publisher:
Publish Date: 2003-05-01
Features: Hippies are outdated, Yuppies are too old-fashioned, and the petite bourgeoisie is quickly becoming obsolete. The modern urban group that is now highly regarded is BOBO. BOBO represents the lifestyle, consumption concepts, and new cultural value orientation of the new economic class of wealthy individuals. It represents the new wave of the younger generation and the future direction—IF. Are you part of the BOBO group? Are you BOBO? Do you want to possess the taste and charm of BOBO? Rising in the era of the knowledge economy, the BOBO tribe, the of the times. They achieve fame and fortune through information and creativity, pursue spiritual fulfillment, and focus on inner feelings. They are willing to remain single, savoring a cup of richly flavored wine alone. Their clothing reflects the casual style of hippies, "mix and match" the Bohemian fantasy, let's step into the mysterious garden of the BOBO tribe together. With the wind of the century, the BOBO tribe has gracefully arrived, enjoying every moment of life with ease. While we are still lamenting about today's life, the colorful society has already emerged with the striking BOBO tribe. In the 1960s, we experienced the free spirit of the Bohemian—hippies; in the 1980s, we felt the representative of the Yuppie spirit—yuppies. It is the fusion of these two spirits that has created the darlings of the current era—BOBO tribe. The BOBO tribe is a new generation. They are successful in their careers but do not obsessively chase fame and fortune; they value enjoyment but do not indulge in extravagance; they are unconventional but not rebellious; the vast majority of them have an entrepreneurial spirit but oppose working 24 hours a day, as enjoying life is their theme. BOBOs dislike jobs constrained by fixed times and places; they prefer being technical professionals to administrative managers. They will eventually get married, but they dislike getting married too early and even more so having children too early. They value themselves but never deceive themselves; they know there is no free lunch in the world, so they are willing to pay. This is them—the true BOBO tribe.