Corporate Popularity and Market Innovation - Liberating Management (Part 2)

Author: Tom Peters
Publisher:
Publish Date: 2006-09-01
Features: Liberation Management is a revolutionary masterpiece by contemporary management master Tom Peters, published ten years after his In Search of Excellence. He devoted a quarter of a century to studying the vibrant Silicon Valley driven by a group of madmen and dreamers, summarizing the formula for success in the 21st century from them, including: repeated failures are allowed; the price of freedom is high performance. Middle managers are the primary target of organizational layoffs. There are scientific formulas for layoffs. Outsourcing is commonplace. Don't check the liberation of employees. Employees should have the ability to plagiarize and frequently change jobs. "Old big" companies die of obesity, while "new big" network alliances emerge in time. Information, knowledge, and intelligence will replace land, raw materials, and capital as the most important factors in production. The author repeatedly cites successful examples to validate these advanced management trends; teaching businesses and individuals to embrace chaos, enjoy innovation and risk-taking, and view each employee as an independent "brain piece of business," so as to cope with the prevailing global market.
What is liberation management? Embrace chaos, enjoy risk-taking: Four "short-lived" — short-lived organizations, short-lived products, short-lived markets; The five-person principle — $1 billion in revenue, with no more than five employees; No clock, no office, just performance; Liberate employees, encourage the release of entrepreneurial vitality; Simplify the organization before talking about digitalization; Break down the organization, move towards a path where everyone is responsible for projects.
This book is another revolutionary masterpiece by contemporary management master Tom Peters, published after In Search of Excellence. Peters spent over two decades studying the vibrant Silicon Valley driven by a group of madmen and dreamers, summarizing the mystical secrets of 21st-century business operations from them: The price of freedom is high performance; Middle managers are the primary target of organizational streamlining; There are scientific formulas for layoffs; Outsourcing is commonplace; Completely liberate employees, employees should have the skill to frequently change jobs. "Old big" companies die of obesity, while "new big" network alliances emerge in time. The author repeatedly cites globally renowned corporate cases to validate these advanced management trends, teaching businesses that only by embracing chaos and loss of control, enjoying innovation and risk-taking, and cherishing the independence and creativity of employees can they remain prosperous in the prevailing global market.