Management Principles (for Tourism Major)

Author: Yu Xiaohang
Publisher:
Publish Date: 2005-09-01
Features: The title of this book is "Principles of Management," which reflects our deliberate effort to guide people to understand management principles and establish basic management systems in enterprises by starting from fundamental concepts. In some chapters, we have included examples of tourism enterprise management to help managers of tourism enterprises and students majoring in tourism better understand the corresponding principles. However, it must be noted that the basic principles of management are largely across different enterprises. Therefore, while highlighting the tourism major, this book also ensures its effectiveness for other industries. The book is divided into five parts: Introduction, Development of Management Theory, Principles of Management, Management Process and Functions, and Future Trends in Management. In terms of content, we have not pursued trends as we oppose, but instead elaborated on our years of research findings or insights on some fundamental issues of management. We strive to bring new meaning to tradition and work hard to bring theory closer to the practicalities of enterprise management. It is worth mentioning that all the authors of this book are professionals who have long been engaged in the theoretical research and teaching of management.