Introduction to Tourism Studies

Author: He Lifang
Publisher:
Publish Date: 2006-08-01
Features: This book takes the regularity of tourism activities as the main thread and the tourism basic knowledge that tourism industry practitioners should possess as the starting point, elaborating on the basic theories of tourism phenomena and the development of the tourism industry. The main content includes the nature and characteristics of tourism, the emergence and development of tourism, tourists, tourism resources, the tourism industry, tourism products, tourism markets, tourism effects, tourism organizations and tourism industry policies, and the sustainable development of the tourism industry. This book emphasizes both the systematicity and practicality of tourism discipline content while highlighting the contemporaneity and openness of tourism itself. It incorporates the latest research findings from domestic and international sources, adds more common sense and case studies, and enhances the practicality of the textbook. This book is suitable for tourism majors in ordinary universities and vocational colleges, as well as for tourism industry personnel training and professional qualification exams.