Complete Tutorial for Real Estate Marketing Personnel

Author: Sheng Chengmiao
Publisher:
Publish Date: 2006-07-01
Features: This book is compiled based on the basic knowledge system of the National Real Estate Marketing Personnel Professional Qualification Examination and the National Real Estate Marketing Master Professional Qualification Examination. While emphasizing the theoretical knowledge of real estate marketing that real estate marketing personnel should possess, this book particularly focuses on introducing practical operational methods in real estate marketing. It is a guidebook that combines theory and practice, suitable for readers such as operators of real estate enterprises, marketing planners, and sales personnel. It can also serve as supplementary reference material for real estate marketing courses in universities and colleges.