"Point Stone into Gold - The Web Design Secrets for Visitor-Oriented (Second Edition)"

Author: (USA) Steve Krug
Translator: DeDream
Country: United States
Publisher:
Publish Date: 2006-08-01
Features:
- Selected as one of the top 50 computer books in the last decade by the renowned U.S. book channel BOOKPOOL.
- A top seller in Amazon's web design book category.
- Over 100,000 copies sold globally.
If you're involved in website design, programming for websites, or managing websites, this book is a must-read. —Jeffrey Zeldman, author of Web Reborn.
Usability design is one of the most important and challenging tasks in web design. Based on years of industry experience, the author analyzes user psychology and offers many unique insights into user patterns, design for scanning, navigation design, homepage layout, and usability testing. The book provides numerous simple and actionable usability design suggestions. Concise and engaging, with a light-hearted and humorous tone, it features colorful screenshots, entertaining cartoons, and informative charts, making dry design principles accessible. This book is ideal for web designers and developers, especially those struggling to retain visitors. It focuses on web design principles rather than techniques. The author, an expert with extensive practical experience, uses witty language to reveal crucial yet often overlooked issues in web design. In just a few hours, you can identify the root causes of your website's design flaws by applying the principles taught in the book, transforming your site for the better.
The book covers the following topics:
● User Patterns
● Design for Scanning
● Navigation Design
● Homepage Layout
● Usability Testing