Author: Zheng Zhenming
Publisher:
Publish Date: 2006-06-01
Features: The author Zheng Zhenming is hailed as a master scholar in Taiwan's journalism and communication academia. With over four decades of research, he more than twenty outstanding representative figures in the history of world journalism and communication, including Reuters founder Reuters, The New York Times founder Raymond, The Wall Street Journal founder Charles Dow, public opinion master Lippmann, Reader's Digest founder Wallace, the immortal cartoon master Disney, advertising genius Taro Takemiya, global media mogul Rupert Murdoch, and CNN founder Ted Turner, among others. Through vivid writing, he presents and evaluates their struggles, journalistic philosophies, spiritual demeanor, and brilliant contributions. The book is rich in content, combining narrative and analysis, with elegant and accessible language. It not only offers significant inspiration and reference value for the journalism and communication academia and industry in mainland China but is also suitable for general readers. The Honorable Lien Chan, former Chairman of the Kuomintang Party, personally recommends the book, stating, "This book records the deeds and virtues of renowned figures in the international communication field. Their lifelong dedication to their work, whether fighting for press freedom, striving to improve reporting quality, or tirelessly pursuing social responsibility, are all exemplary and serve as far-reaching models." The author Zheng Zhenming is hailed as a master scholar in Taiwan's journalism and communication academia. With over four decades of research, he more than twenty outstanding representative figures in the history of world journalism and communication, including Reuters founder Reuters, The New York Times founder Raymond, The Wall Street Journal founder Charles Dow, public opinion master Lippmann, Reader's Digest founder Wallace, the immortal cartoon master Disney, advertising genius Taro Takemiya, global media mogul Rupert Murdoch, and CNN founder Ted Turner, among others. Through vivid writing, he presents and evaluates their struggles, journalistic philosophies, spiritual demeanor, and brilliant contributions. The book is rich in content, combining narrative and analysis, with elegant and accessible language. It not only offers significant inspiration and reference value for the journalism and communication academia and industry in mainland China but is also suitable for general readers.
World Century Journalist
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