Journalism and Communication General Theory

Author: Xie Jinwen
Publisher:
Publish Date: 2006-05-01
Features: This book comprehensively introduces the fundamental knowledge of journalism and communication studies, systematically elaborates on the content, characteristics, and laws of journalism and communication, constructs a relatively complete disciplinary framework, and highlights the significance and role of media literacy education. It guides the public on how to better understand, utilize, and participate in media, continuously optimizing the media environment. The book is concise and to the point, making it particularly suitable for teaching public courses in journalism and communication at universities and for foundational teaching in journalism and communication departments. It also greatly benefits journalists and enthusiasts in improving their media literacy.