Intercultural communication

Author: Jia Yuxin
Publisher:
Publish Date: 2004-12-01
Features: The research model provided in this book generally specifies the direction, research methods, content, and scope of cross-cultural communication studies. The book examines social and cultural norms, the philosophy of language, as well as verbal and non-verbal communication from the perspectives of anthropology, sociology, psychology, pragmatics, communicative ethnology, discourse analysis, and related disciplines. It delves into the roots of these phenomena, enabling readers not only to understand what is happening but also why it is happening. The book also comprehensively discusses the concept of cross-cultural communication competence, with each chapter offering a wealth of facts and data, which holds clear instructional and practical significance for foreign language teaching. This book is written for undergraduate and graduate students majoring in college English, as well as teachers and scholars engaged in foreign affairs, foreign trade, foreign language education, and linguistic and communicative research.