Doing consulting in China

Author: Wang Ying
Publisher:
Publish Date: 2006-05-01
Features: The author combines over a decade of consulting experience in the Chinese market and adopts a "case studies + theory + methods" approach to provide an in-depth analysis of management transformation in Chinese enterprises. With easy-to-understand language, insightful analysis, and a professional perspective from an international consultant, the book offers highly valuable practical strategies and methods for corporate management transformation. It serves as a positive guide and reference for senior management, as well as an action guide for those executing and driving management transformation. Additionally, the book integrates an interpretation of Chinese and Western cultures and the differences in Chinese and Western corporate management, proposing fresh thinking and exploration on the Chinese consulting model. It plays a positive role in promoting the healthy development of the Chinese management consulting industry.
Target Audience: Senior corporate management personnel, management consulting professionals.