Advice for the General Manager: 101 Tips for an Excellent Professional Manager - A Must-Course for Outstanding Managers

Author: Li Hong
Publisher:
Publish Date: 2006-01-01
Features: The General Manager is the leader of the enterprise. The quality, ability, and level of the General Manager are key to the success of the enterprise. A good General Manager can revitalize a company, while an incompetent one can destroy it in an instant. Being a good General Manager is both a science and an art. In modern enterprises, relying solely on business skills and professional experience is no longer enough to qualify as a competent General Manager. The professional qualities of modern managers are comprehensively composed of various characteristics such as management potential, leadership ability, the ability to influence and sway others, analytical and judgmental skills, and more. Lacking any one of these qualities may lead to elimination in competition. An outstanding General Manager must, at the very least, meet two conditions: First, they must have scientific, rational, and strict management methods; second, they must possess flexible, agile, and ever-resourceful strategies. Management is a science that never believes in any "golden rules" or unchanging principles. Think about it: why are there countless management textbooks, yet few brilliant managers? Why are "management scholars" who are well-read and knowledgeable not necessarily outstanding General Managers? General Managers must face an uncertain external environment and lead the enterprise toward an invincible path. This book aims to interpret the challenges of General Managers' work and explore practical and effective solutions: how to win the love and loyalty of employees, how to adapt to changing times and stay ahead of the curve, how to master efficient communication skills, how to establish a positive public image, how to integrate social resources for personal use, how to cultivate a calm and steady working style, and more. The content is comprehensive and rich, covering all aspects of a General Manager's daily work.