Network Economy and Enterprise Digital Transformation Strategy

Author: Ni Feiliang
Publisher:
Publish Date: 2006-03-01
Features: This book systematically studies the essential characteristics of the internet economy and the major themes of corporate digital transformation. It is academically rigorous, rich in content, and bridges theory with practice. It is suitable as a reading material for senior undergraduate students in economics and management majors, as well as for graduate students taking courses on the digital economy. The book is also an excellent reference for practitioners and individuals interested in the digital and network economy.