Author: Ma Dali
Publisher:
Publish Date: 2006-03-01
Features: This book draws on successful experiences and practical theories in clothing commodity management from both domestic and international sources, combining the real needs of China's apparel industry. It comprehensively and systematically introduces methods of clothing commodity management, creatively proposes solutions for China's apparel commodity management, and provides an instructive and reference-worthy practical tool for apparel enterprises.
Product is King - Winning the Market with Product Management (Includes a complimentary VCD of Advanced Trainer Lectures)
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