52 Techniques to Win Customers

Author: Song Guoliang
Publisher:
Publish Date: 2005-02-01
Features: This book selects 52 important and practical marketing techniques. If you can cut out and paste these 52 marketing techniques from this book into your weekly work memo, and continuously learn and practice them throughout the 52 weeks of the year, repeatedly reflecting on them, I believe you will benefit greatly. Marketers should understand this principle: general marketing principles and basic concepts are already well understood by everyone. What sets outstanding marketers apart and allows them to achieve better results is their ability to skillfully apply techniques to demonstrate marketing principles and concepts. This book is all about techniques.