Information Analysis and Prediction

Author: Zha Jianxian
Publisher:
Publish Date: 2000-08-01
Features: This book systematically discusses the basic concepts, principles, theories, and methods of information analysis and forecasting, including an introduction, as well as three parts: the procedures, methods, and special studies of information analysis and forecasting. The introduction outlines the basic concepts, functions, roles, characteristics, and historical development of information analysis and forecasting. The procedures section introduces the basic steps of information analysis and forecasting, including topic selection and planning; information collection; information organization, evaluation, and analysis; and the production, evaluation, and utilization of information analysis and forecasting products. The methods section presents several typical qualitative, quantitative, and semi-quantitative methods. The special studies section takes science and technology information, technical economic information, market information, competitive intelligence, and social science information as representatives to conduct an in-depth study of the characteristics, content, and certain specialized procedures and methods of information analysis and forecasting. This book can be used as a textbook or teaching reference for relevant majors in higher education institutions specializing in information management, and it can also serve as a reference for information management departments, as well as managers, decision-makers, information personnel, research and development personnel, and marketing personnel in various industries.