Author: Li Yugang
Publisher:
Publish Date: 2006-01-01
Features: In a dynamic competitive environment, the speed of strategic failure is constantly accelerating. Some excellent enterprises, like fleeting clouds, rise to prominence for three or five years before collapsing into obscurity. Relying solely on formulating a correct strategy and implementing it is no longer sufficient for sustainable business growth. Effectively enhancing strategic management capabilities has become the key to continuous success. Strategic management behavior is closely related to human thinking patterns, cognitive models, cultural traditions, behavioral habits, and the historical context. This book approaches strategic management from a behavioral perspective, examining key decision-makers, strategy formulation, strategy implementation and control, and strategic renewal. It explores and establishes effective organizational processes for corporate strategic management tailored to China's national conditions, seeking methods and pathways to improve the strategic management level of Chinese enterprises. The target readers of this book include: graduate students in management disciplines, MBA students, as well as researchers and practitioners interested in strategic management theory and the strategic management practices of Chinese enterprises.
Strategic management behavior
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