Pragmatics: Phenomena and Analysis

Author: Ran Yongping
Publisher:
Publish Date: 2006-01-01
Features: Pragmatic studies focus on the generation and comprehension of discourse in specific contexts, and thus it cannot be separated from contextual factors of language use, such as the speaker, listener, time, location or space, and the scene. As the saying goes, "Sing the song that suits the mountain" and "Speak the words that suit the person," meaning that different language forms are chosen based on different communicative purposes and audiences. This is a typical pragmatic idea and also a concrete manifestation of people's communicative competence. The purpose of this book is to introduce readers to everyday pragmatic phenomena in English and Chinese, covering basic issues, main concepts, fundamental theories, and principles of pragmatics. It allows readers to experience the rich pragmatic phenomena in daily language communication and gradually learn to observe, think about, and analyze these phenomena from a pragmatic perspective. Therefore, the selection of materials in this book is rooted in life and reflects reality, such as daily conversations, newspaper language, film and television interviews, novel dialogues, internet language, advertising slogans, and social buzzwords. The entire book emphasizes examples and illustrations, combining theoretical introductions to explain concepts in an accessible manner. It includes both textual excerpts and images to enhance reading interest and avoid abstract and dogmatic explanations. At the same time, it focuses on selecting typical topics and examples closely related to daily communication, highlighting key points and avoiding overly broad or vague content. The target readers of this book include college English majors (levels 3 and 4), students of linguistics in Chinese departments, master's students in linguistics and applied linguistics, as well as other lovers of pragmatics.