Introduction to Cultural Industry

Author: Hu Huilin
Publisher:
Publish Date: 2005-09-01
Features: The cultural industry is a new and emerging sunrise industry. This book is the result of collective efforts by experts who have long been concerned with the development of the cultural industry. It actively explores a series of important issues, including the background, content, and methods of cultural industry research, the cultural economic movement and cultural industry development, cultural undertakings and the cultural industry, the cultural industry, content industry, and creative industry, the industrial structure and industrial organization of the cultural industry, cultural industry investment and financing, cultural resources and cultural industry competitiveness, cultural industry operations and management, cultural industry policies, and the development trends of the cultural industry. This book can serve as a textbook for cultural industry majors in higher education institutions, as well as an important reference for scholars engaged in academic research on the cultural industry, as well as leaders and staff working in the cultural industry.