Management Communication Strategies and Applications (3rd Edition)

Author: Geralyn Hayes
Publisher:
Publish Date: 2006-01-01
Features: This book is an excellent textbook on management communication, comprehensively covering issues in the field of management communication today, giving equal importance to both oral and written communication skills. The book is divided into five parts: Management in Contemporary Organizations, Management Writing Strategies, Strategies for Understanding Information, Interpersonal Communication Strategies, and Group Communication Strategies. It primarily introduces the communication skills and strategies that managers need to possess.
Innovations in the 3rd Edition: Focuses on the skills and strategies that managers need in modern business work. For example, how to conduct job interviews, how to detect deception through nonverbal behavior, how to negotiate, how to resolve conflicts, and how to choose the best communication channel based on the audience and purpose of communication; introduces more high-tech communication media; the organization and structure of the content are suitable for a semester-long course; consistently addresses how to manage and leverage the unique advantages of employees with multicultural backgrounds. The book includes current hot topics while also covering both oral and written communication skills. It is highly suitable for students in business-related majors (including MBA).