Network Strategy -- A Report from the New Frontier of Business

Author: (USA) Cronin, edited by Jin Wuren et al.
Publisher:
Publish Date: 1999-05-01
Features: This book provides methods for cost-benefit analysis in the network economy and discusses highly concerned issues such as employee training and business transaction confidentiality. After comparing numerous successful and failed cases—during which an indispensable network strategy audit method was developed to assess a company's current positioning and formulate future network strategies—the book offers in-depth insights on how to maximize competitive advantages online.