Author: Zhan Jianguo
Publisher:
Publish Date: 2006-01-01
Features: The 21st century is an era that embodies perfect design. For people today, design is no longer limited to creation, form, and color, or merely serving human behavior. The essence of design is rationality. We must face reality and look toward the future, engaging in comprehensive, multi-dimensional, and integrated design for the harmonious coexistence of all humanity and living creatures on Earth. Therefore, elevating the meaning of design and expanding its content should be the most important topic in today's design education and research. This series of design textbooks, as part of the Shanghai Education Commission's key textbook project for higher education, possesses strong knowledge, guidance, practicality, and relevance. It is specifically written for undergraduate university students majoring in art and design. The entire series consists of 10 independent volumes: Industrial Design, Textile Design, Fashion Design, VI Design, Interior Design, Graphic Design, Modern Ceramic Design, New Multimedia Design, Basic Pattern Design, and Color Composition. Each textbook features comprehensive yet concise theoretical discussions, clear and precise explanations, in-depth yet accessible analysis, and is supplemented with a wealth of the latest domestic and international images and outstanding student assignments to highlight its professionalism and modernity. It serves as an ideal learning material for art and design colleges and design professionals, as well as a valuable reference for design enthusiasts. It is believed that the publication of this series of design textbooks will have a positive impact on advancing the long-term development of design and design education in Shanghai and even across China. Its significant value will continue to manifest in the future.
New Multimedia · Three-Dimensional Modeling Design
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