CCTV Decodes China 5

Author: CCTV Decoding China Program Team
Publisher:
Publish Date: 2006-01-01
Features: Compared to other news and entertainment programs, TV science programs face a much greater challenge in attracting viewers. They must not only explain the surface phenomena of scientific facts but also provide rigorous scientific evidence and logical reasoning. Transforming a complex, science-filled fact with intricate principles and logical relationships into a lively, easy-to-understand, and audience-favorite TV program is indeed not an easy task. A storyline with twists and turns, a suspenseful narrative style, and compelling character fates all become the key to boosting ratings. For science programs, simply telling stories is not enough. The scientific principles within the stories and the scientific analysis of unsolved mysteries are the essential features that distinguish them from other programs.
The program Close-up Science is positioned as a story in daily life; it provides scientific explanations for hot topics and mysteries. The challenge before the creators is how to analyze scientific principles in a story to attract viewers. The flexible use of props in science education programs is an indispensable and crucial means to solve this challenge.