The Way to Win in Catering

Author: Liu Xuezhi
Publisher:
Publish Date: 2005-07-01
Features: This book primarily takes the perspective of planning for catering enterprises, offering strategic advice to, while also spreading a wealth of new ideas, information, and knowledge. It aims to provide operators and readers with impactful and thought-provoking insights, inspiring deep reflection. The book employs vivid theories and case studies to explain how to plan, package, and standardize a business, offering a unique and innovative perspective. For example, "Sharpen Your Knife—Simplicity in Theme is the Key to Winning for Restaurants," "A Catchy Name Gains the Advantage—Giving Your Restaurant a Great Name," "Survival and Success Depend on Dishes—Innovate in Food Creativity," "Cultural Integration in Catering Operations," and "Trapezoidal Management Creates Infinite Space for Employees" are invaluable practical teaching materials for restaurant operators and managers.