From System to Method

Author: Shi Zhangqiang
Publisher:
Publish Date: 2005-01-01
Features: "China Marketing and Planning Elite Forum" is a collection of classic works in Chinese marketing and planning in the new century, an outstanding work of Chinese local marketing and planning culture at this stage, and a stage for the original works of Chinese marketing and planning elites. It embodies the innovative spirit of Chinese marketing and planning elites based on their understanding of the national conditions. This book is one of the series, where the author elaborates on marketing from systems to methods based on practical experience. Building a cultural system for local marketing and planning, focusing on the crystallization of elite wisdom and the true essence of practical experience! Supported by the rich practices of numerous elites, this book summarizes, refines, and organizes the successful experiences of Chinese marketing and planning, condensing the profound insights of Chinese marketing and planning elites. It is a true guide for practical experience in developing China's market economy.