Terminal Management and Training

Author: Zhang Huiting
Publisher:
Publish Date: 2006-01-01
Features: "The China Marketing and Planning Elite Forum" compiles the classic works of Chinese marketing and planning in the new century, serving as an outstanding publication of local Chinese marketing and planning culture. It is a stage for showcasing original works by Chinese marketing and planning elites, reflecting their innovative spirit grounded in the study of national conditions. This book is part of the series, with the theme "Contemporary Marketing, Focus on the Terminal." The modern terminal marketing concept has become an increasingly important topic for top leadership. Based on practical experience, the author presents innovative theories on terminal management and training, building a cultural system for local marketing and planning, and focusing on the wisdom crystallization and practical insights of elites! Supported by the rich practices of numerous elites, this book summarizes, refines, and organizes the successful experiences of Chinese marketing and planning, condensing the profound insights of Chinese marketing and planning elites. It is a practical guide for developing China's market economy.