Author: Enterprise Development Strategy Research Center
Publisher:
Publish Date: 2005-08-01
Features: Standardized management is the only path to enterprise development, while localization is the solid foundation for enterprise survival. Authoritative, comprehensive, innovative, concise, efficient, and user-friendly. From traditional agricultural civilization to modern industrial civilization, one of the most significant markers is the standardized management of enterprise production and commercial operations. In the era of agricultural civilization, production management was highly arbitrary. For example, the amount of fertilizer to be used for crops could vary greatly—more or less, anytime. Today, McDonald's uses the same process and ingredient quantities for a fried chicken wing worldwide, demonstrating the strict standardized management of the modern industrial civilization. This management has been refined to every detail, and the true meaning of "details determine success" lies in standardizing and normalizing every detail that determines success, making it institutionalized. Therefore, standardized management is the essential path for Chinese enterprises to seek development and growth in the fierce market competition in the future. Standardized management is also one of the key research and application topics of the authors—the Enterprise Development Strategy Research Center. The center has organized experts and scholars to conduct research, gather successful standardized management cases from domestic and foreign enterprises, analyze the characteristics and laws of different industries, and compile them into a book, making it an authoritative, comprehensive, innovative, concise, efficient, and user-friendly standardized management reference tool.
Standardized Management Manual for Small and Medium Shops
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