Standardized Management Manual - Food and Beverage Industry

Author: Enterprise Development Strategy Research Center
Publisher:
Publish Date: 2005-08-01
Features: The transition from traditional agricultural civilization to modern industrial civilization is marked by standardized management in enterprise production and commercial operations. In the era of agricultural civilization, production management was highly arbitrary. For example, the amount of fertilizer to be used for crops could vary widely. However, today, McDonald's follows the same production process and ingredient quantities for a fried chicken wing worldwide, embodying the strict standardized management of the modern industrial civilization. This management has been refined to every detail, and the true meaning of "details determine success" lies in standardizing and institutionalizing every detail that determines success. Therefore, standardized management is the essential path for Chinese enterprises to seek development and growth in the fierce market competition in the future. Standardized management is also one of the key research and application topics of the authors of this book—the Enterprise Development Strategy Research Center. The center has organized experts and scholars to conduct research, gather successful standardized management cases from domestic and foreign enterprises, analyze the characteristics and patterns of different industries, and compile them into a book. This makes it an authoritative, comprehensive, innovative, concise, and efficient standardized management reference tool.

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