Whole Brain Advantage: GE's Management Secret Weapon - A New Concept Higher Than EQ

Author: Ned Hermann (USA)
Publisher:
Publish Date: 2005-11-25
Features: In which quadrant is your brain's strength located? Which quadrant dominates you and your company? Are you a "Analytical" person who excels in logical thinking? Or a "Organizer" who loves planning and management? Or perhaps a "Dreamer" with artistic talents and strong comprehensive abilities? Or maybe a "Communicator" who is good at expressing yourself and enjoys interacting with others? Through the "Herman Whole Brain Advantage Assessment Tool" in the book, you can gain a deeper understanding of yourself and your company. The application of "Whole Brain Technology" by the Fortune 100 companies serves as evidence of the feasibility and effectiveness of the "Whole Brain Concept." This book has been popular in 40 countries worldwide, with 500,000 people worldwide receiving comprehensive professional testing. It will teach you how to skillfully utilize your personal "thinking preferences," helping you understand what you are good at and what you are not good at. It will also guide you on how to transform weaknesses into strengths, becoming a leader with the most competitive advantage in the workplace. Businesses can use it to improve teamwork, build "Whole Brain Teams" with diverse mentalities, and enhance corporate strategy planning, creative thinking, management training, talent selection, and performance management. Fortune 100 companies such as IBM, Procter & Gamble, and Coca-Cola are witnesses to the application of "Whole Brain Technology," demonstrating the feasibility and effectiveness of the "Whole Brain Concept." It is a new concept management secret weapon that is even more powerful than EQ. Popular in 27 countries worldwide, with 150,000 people worldwide receiving comprehensive professional testing:
● Teach you how to skillfully utilize your personal "thinking preferences" to accelerate your success!
● Diagnose your brain's preferences, helping you understand what you are good at? More importantly, it helps you understand what you are not good at? And it tells you how to transform, turning weaknesses into strengths, becoming a leader with the most competitive advantage in the workplace.
● Businesses can use it to improve teamwork, build "Whole Brain Teams" with diverse mentalities, and achieve geometrically multiplied growth in marketing, advertising, business, and various problem-solving solutions.
● Individuals can use it to cultivate multi-directional thinking abilities, improve personal leadership styles and management methods, and allow creativity to bloom at the right time.
Q: Why should you understand whole brain advantage?
A: Because whole brain advantage can diagnose your brain's preferences, helping you understand what you are good at? In which positions you will thrive. More importantly, it helps you understand what you are not good at? And it tells you how to transform your thinking preferences, turning weaknesses into strengths, becoming a leader with the most competitive advantage in the workplace. It can also help leaders identify the key strengths or weaknesses of the organization, serving as a basis for long-term corporate strategic planning.
Q: How is whole brain advantage measured?
A: No two brains in the world are exactly the same. Everyone's brain is different. The book includes a 120-question HBDI questionnaire, developed from a physiological perspective as well as your growth experience and educational background. This allows your brain to tell you who you are. Collecting reports from team members can also yield a group's thinking preference report, making it clear to leaders the strategic preferences of the organization.
Q: Where can whole brain advantage be applied?
A: At the organizational level: it can solve existing corporate problems, make major decisions, strategic planning, creative thinking, management training, talent selection consulting, team building, corporate coaching, training and teaching, salesperson training, and performance management.