China Television Station Management Innovation Report (2004-2005)

Author: Tang Shideng
Publisher:
Publish Date: 2006-01-01
Features: This book, in line with the principles of being practical, innovative, and not seeking perfection, extracts management innovation practices and insights from 25 television stations at various levels across the country. It systematically summarizes and comprehensively showcases new initiatives, ideas, and achievements in areas such as content innovation, brand building, personnel reform, financial accounting, information technology, comprehensive management, and institutional innovation.